Start date: As soon as possible
Salary: £38,000+
Type: Permanent, full-time
Hours: 37.5 per week
Location: Hybrid. You can work from your home, though you must be able to travel to our Farringdon, Central London office when required.
About Capacitas
Founded in 2002 and based in London, Capacitas is the only consulting firm specialising exclusively in reducing cost and performance risk in business-critical IT systems.
- We are thought leaders and trusted advisors in IT Performance Assurance.
- We have a unique methodology that strikes the balance between service, risk and cost.
- We have extensive experience protecting high revenue, high availability clients.
- We invest in R&D - developing solutions to enable fast, efficient and scalable delivery
At Capacitas we know what great performance looks like for our clients and their customers. We enable our client’s IT systems to be available, fast and cost efficient without slowing their rate of business change
- We continue to grow and we have increased our FYE24 revenue by a massive 28%
- Number of employees – circa 60
- Our clients include brands like JD Sports, EasyJet, Deloitte, UKHSA etc
- To learn more about us and what we do for our clients please visit our website
About the role
We're seeking a passionate and results-oriented Marketing Executive to join our dynamic team! You'll play a key role in driving lead generation, brand awareness, and engagement across various channels, particularly social media. You'll also leverage your HubSpot/CRM expertise to manage customer relationships and ensure smooth campaign execution.
Responsibilities:
- Develop and execute engaging social media campaigns across platforms like LinkedIn, Facebook and Instagram
- Create high-quality content (text, images, videos) aligned with brand voice and audience needs
- Manage and optimise social media ad campaigns for maximum reach and return on investment
- Utilise HubSpot to nurture leads through automated email journeys and workflows
- Support account-based marketing initiatives by identifying target accounts and engaging them through personalised outreach
- Conduct SEO research and implement best practices to improve organic search visibility
- Track campaign performance, analyse data, and report on key metrics to measure success
- Collaborate with other marketing team members to develop and execute integrated marketing campaigns
- Identify opportunities to innovate and improve efficiency or quality of our internal processes
- Use your marketing capability to create IP to augment our existing processes
- Serve as the internal point of contact for marketing support in area of expertise, seen as a credible SME, drawing on senior support as required
- Build relationships with internal stakeholders, ensuring on-going support for all marcomms activity, with senior support
- Understand and focus on lead generation, ensuring all Marcomms activity assists in delivering the MQL target for the year
About the applicant - to thrive in this role, it is important you:
1) Are motivated by:
- Working in a collaborative environment in which you support and are supported by others
- An inherent desire to continuously learn and grow
- A desire and passion to apply marketing expertise to drive business outcomes
2) Show the following behaviors:
- Enjoy seeking, building and maintaining relationships, demonstrating empathy and emotional intelligence in interpersonal interactions to build productive working relationships
- Demonstrate flexibility and adaptability in response to changing conditions and/or priorities
- Demonstrate resilience and persistence in the face of challenges, seeing setbacks as a positive opportunity for growth
- Are alert to market trends or occurrences and able to consider how Capacitas and our clients may be impacted by these
- Confidence to try new things and challenge the status quo
- Actively listen and understand the needs of the business and those of colleagues
- Knowledge sharing with stakeholders
- Be curious
- Demonstrate ownership of work
- Drive own development, seeking and pursuing opportunities for continuous growth
- Proactively seeks feedback to develop and improve internal marketing processes
- Builds internal and external network
3) Have the following experience and abilities:
Essential - Marketing
- 2+ years of experience in B2B marketing, with a focus on social media
- Proven track record of success in developing and executing social media campaigns
- Strong knowledge of HubSpot/CRM systems
- Experience of campaign and account-based marketing strategies
- Strong understanding of SEO principles and best practices
- Ability to work independently and as part of a team
- Creative and results-oriented with a passion for social media
- Intermediate capability on CRM system, Hubspot
- Intermediate PowerPoint capability
- Presents written information and data professionally
- Reporting, including monitoring and measuring effectiveness of Marcomms functions
- Website marketing, including SEO optimisation
- Digital marketing, including social media, content marketing, email marketing and pay-per-click advertising
- Lead generation, ensuring all marcomms activity assists in delivering the marketing SQL
Bonus points:
- Experience with other marketing automation platforms (e.g., Pardot, Marketo)
- Experience with graphic design and video editing
- Proven ability to work with data and generate reports
What our marketing team most like about working at Capacitas
"At Capacitas, I'm trusted to own my projects, collaborating with passionate colleagues on cutting-edge tech marketing. The open door policy to senior stakeholders means my ideas are heard, and the leadership team actively buys-in and supports the marketing plan. I have the freedom to experiment and let my creativity flow, knowing I'm supported by a no-blame culture that emphasises personal growth. Working with a hugely knowledgeable team of consultants means I can make a real difference, seeing the impact of my work firsthand. Capacitas isn't just another marketing job – it's a place where I'm valued, empowered, and constantly learning in a supportive, people-centric environment."
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